Client: Dick Vitale is the top basketball analyst for both ESPN and ABC, recognized especially for his enthusiastic takes on the sports world. “Dickie V” desired a stronger presence online and enlisted Blue’s help to do so.
Approach: Blue designed a website that showcased Dick’s podcasts, online newsletter and basketball schedule, all while serving as an e-commerce enabled site. Blue created a basketball-focused website that still offered rock-solid e-commerce security and systems reliability. Blue also created the official Twitter page for Dick Vitale, providing background design as well as advice on social media strategy.